Monthly Archives: May 2009

Trust and the marketing department

By Jordan Furlong | Published: May 27, 2009
Timothy Corcoran’s excellent and essential new blog tracks and expands upon a provocative article at the AmLaw Daily called “How essential is a CMO?” As many large firms scale back their marketing spending or lose their Chief Marketing Officers, Tim finds both lawyers and marketers can share some blame. I was especially drawn to this [...]
Posted in Management, Marketing | 3 Comments

Get ready for the process era

By Jordan Furlong | Published: May 21, 2009
You know the old expression, “Life’s not a destination, it’s a journey”? I have to say, it’s never worked for me. I’m all about the destination — the journey is the time-consuming necessity between Point A and Point B that I’d dispense with if I could. I don’t have much interest in the scenic route [...]
Posted in Management | 4 Comments

Graduating into a recession

By Jordan Furlong | Published: May 19, 2009
It’s rare that a reader asks me to write something on a specific topic, rarer still that multiple requests for the same subject come in. So the fact that a few people have now asked for a post about law students and the recession indicates just how much anxiety is rising in law schools and [...]
Posted in Careers, New Lawyers, Recession | 8 Comments

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