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	<title>Comments on: How to compete on price</title>
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	<description>Dispatches from a legal profession on the brink</description>
	<lastBuildDate>Mon, 16 Jan 2012 15:14:50 +0000</lastBuildDate>
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		<title>By: Professional Services Marketing 3.0 Gets a Rave in Legal Innovation &#124; Professional Services Marketing 3.0</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-2485&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-2485</link>
		<dc:creator>Professional Services Marketing 3.0 Gets a Rave in Legal Innovation &#124; Professional Services Marketing 3.0</dc:creator>
		<pubDate>Mon, 09 Jan 2012 14:28:05 +0000</pubDate>
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		<description>[...] article that combines these two perspective is Jordan Furlong&#8217;s article from last year &#8220;How to compete on price&#8221; on why lawyers should stop following the old advice not to compete on price and instead learn how [...]</description>
		<content:encoded><![CDATA[<p>[...] article that combines these two perspective is Jordan Furlong&#8217;s article from last year &#8220;How to compete on price&#8221; on why lawyers should stop following the old advice not to compete on price and instead learn how [...]</p>
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		<title>By: Are you selling the lawyer or the firm?</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1865&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1865</link>
		<dc:creator>Are you selling the lawyer or the firm?</dc:creator>
		<pubDate>Thu, 24 Feb 2011 20:45:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.law21.ca/?p=1545#comment-1865</guid>
		<description>[...] without breaking down). The other, of course, is that the low-end doesn&#8217;t pay enough. But I&#8217;ve written before about how it doesn&#8217;t matter how much the client pays, it matters how much profit you make [...]</description>
		<content:encoded><![CDATA[<p>[...] without breaking down). The other, of course, is that the low-end doesn&#8217;t pay enough. But I&#8217;ve written before about how it doesn&#8217;t matter how much the client pays, it matters how much profit you make [...]</p>
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		<title>By: The new price wars</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1839&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1839</link>
		<dc:creator>The new price wars</dc:creator>
		<pubDate>Fri, 11 Feb 2011 15:07:29 +0000</pubDate>
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		<description>[...] written before about how the maxim “Don’t compete on price” has limited value in a highly competitive, price-sensitive market. Law didn’t use to be one of those markets; it is [...]</description>
		<content:encoded><![CDATA[<p>[...] written before about how the maxim “Don’t compete on price” has limited value in a highly competitive, price-sensitive market. Law didn’t use to be one of those markets; it is [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Lisa DiMonte</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1621&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1621</link>
		<dc:creator>Lisa DiMonte</dc:creator>
		<pubDate>Fri, 13 Aug 2010 01:20:10 +0000</pubDate>
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		<description>Jordan, this is great advice.  You&#039;ve turned the problem (cutting rates) upside down and came up with a more realistic and sustainable solution.  Thanks!</description>
		<content:encoded><![CDATA[<p>Jordan, this is great advice.  You&#8217;ve turned the problem (cutting rates) upside down and came up with a more realistic and sustainable solution.  Thanks!</p>
]]></content:encoded>
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		<title>By: Simon Borys</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1614&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1614</link>
		<dc:creator>Simon Borys</dc:creator>
		<pubDate>Fri, 09 Jul 2010 01:52:26 +0000</pubDate>
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		<description>Another great article, thanks Jordan!</description>
		<content:encoded><![CDATA[<p>Another great article, thanks Jordan!</p>
]]></content:encoded>
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		<title>By: PM Hut</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1583&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1583</link>
		<dc:creator>PM Hut</dc:creator>
		<pubDate>Tue, 01 Jun 2010 15:23:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.law21.ca/?p=1545#comment-1583</guid>
		<description>Hi Jordan,

Further to our previous discussion on legal project management, which importance and efficiency is highlighted in your article, I was fortunate enough to publish an excellent article on the subject, which you can find &lt;a href=&#039;http://www.pmhut.com/legal-project-management-a-trend-at-the-tipping-point&#039; rel=&quot;nofollow&quot;&gt;here&lt;/a&gt;.

I hope you will get the chance to read it, it is authored by Pamela Woldow and Douglas Richardson.</description>
		<content:encoded><![CDATA[<p>Hi Jordan,</p>
<p>Further to our previous discussion on legal project management, which importance and efficiency is highlighted in your article, I was fortunate enough to publish an excellent article on the subject, which you can find <a href='http://www.pmhut.com/legal-project-management-a-trend-at-the-tipping-point' rel="nofollow">here</a>.</p>
<p>I hope you will get the chance to read it, it is authored by Pamela Woldow and Douglas Richardson.</p>
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		<title>By: Jordan Furlong</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1573&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1573</link>
		<dc:creator>Jordan Furlong</dc:creator>
		<pubDate>Sat, 29 May 2010 13:14:37 +0000</pubDate>
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		<description>Thanks for all these very positive comments, and especially for the suggestion of a sharing functionality for Law21 posts -- it&#039;s now in place! See the end of every entry for a set of icons for the various networks on which you can now share that post. Thanks for the idea!</description>
		<content:encoded><![CDATA[<p>Thanks for all these very positive comments, and especially for the suggestion of a sharing functionality for Law21 posts &#8212; it&#8217;s now in place! See the end of every entry for a set of icons for the various networks on which you can now share that post. Thanks for the idea!</p>
]]></content:encoded>
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	<item>
		<title>By: A. Martinez-Roges</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1571&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1571</link>
		<dc:creator>A. Martinez-Roges</dc:creator>
		<pubDate>Sat, 29 May 2010 07:44:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.law21.ca/?p=1545#comment-1571</guid>
		<description>Great Work!! I&#039;m a Family Lawyer from Barcelona (Europe) and we have same problems as you in US. I think as Julian, taht it will be interesting if we can share your posts via Twitter .</description>
		<content:encoded><![CDATA[<p>Great Work!! I&#8217;m a Family Lawyer from Barcelona (Europe) and we have same problems as you in US. I think as Julian, taht it will be interesting if we can share your posts via Twitter .</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jordan Furlong: Competing on Price &#171; BrightLeaf</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1568&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1568</link>
		<dc:creator>Jordan Furlong: Competing on Price &#171; BrightLeaf</dc:creator>
		<pubDate>Fri, 28 May 2010 14:07:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.law21.ca/?p=1545#comment-1568</guid>
		<description>[...] post earlier this week, How to Compete on Price, is superb.   He begins with the often-heard truisms that law firms can&#8217;t compete on [...]</description>
		<content:encoded><![CDATA[<p>[...] post earlier this week, How to Compete on Price, is superb.   He begins with the often-heard truisms that law firms can&#8217;t compete on [...]</p>
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		<title>By: Patrick J. McKenna</title>
		<link>http://www.law21.ca/feeder/?FeederAction=clicked&#038;feed=Comments+on+Articles+%28RSS2%29&#038;seed=http%3A%2F%2Fwww.law21.ca%2F2010%2F05%2F25%2Fhow-to-compete-on-price%2F%23comment-1567&#038;seed_title=How+to+compete+on+price/comment-page-1/#comment-1567</link>
		<dc:creator>Patrick J. McKenna</dc:creator>
		<pubDate>Thu, 27 May 2010 23:06:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.law21.ca/?p=1545#comment-1567</guid>
		<description>Jordan, this is a absolutely brilliant piece - succinct, pragmatic and highly prescriptive. Well done!!!</description>
		<content:encoded><![CDATA[<p>Jordan, this is a absolutely brilliant piece &#8211; succinct, pragmatic and highly prescriptive. Well done!!!</p>
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