LOMAP Webinar: Pricing to the Market and the Marketing of Price

January 31, 2013

I’m pleased to be delivering a free webinar at 12:30 pm ET during the January 31, 2013 edition of Lunch Hour Legal Marketing, a joint effort by the Massachusetts Law Office Management Assistance Program, the North Carolina Bar Association’s Center for Practice Management, and the Chicago Bar Association’s Law Practice Management & Technology. My presentation will review several emerging pricing strategies for law firms and demonstrate how they can be used as the basis of an innovative and distinctive marketing program. More details and registration can be found here.

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