Archived Posts

The new brand landscape for law firms

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Filed under: Billing, Clients, Marketing

I received a package the other day from a prominent law firm announcing a rebranding, which seemed to consist of a shorter name and a clever new logo. There didn’t seem to be anything otherwise new or different about the firm, so the brochure went straight into the blue box. But I was reminded of… Read more »

Lawyers in the smartphone era

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Filed under: Technology

There’s been enough written lately about the iPhone 3G release to choke a broadband stream, especially here in Canada. I ended up reading most of the coverage because I happened to be looking for a smartphone for my wife’s birthday last week (I eventually went with the Treo 755p), and you’ll thank me not to… Read more »


Hacking the legal marketplace

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Filed under: Innovation, Talent

I missed this story when it first came out in May, so I’m now belatedly noting a new talent recruitment company called Bohire. Its business model is simple: every time you successfully suggest a person who lands a job with a company, the company will pay you a reward in the hundreds or the thousands… Read more »

You can’t charge for that anymore

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Filed under: Billing, Clients, Innovation, Technology

There’s a process revolution underway in the legal marketplace, and yesterday brought two more reports of cannon fire. The ABA Journal published a primer (HT to Legal Blog Watch) by Boston lawyer Jay Shepherd on how to establish a flat-fee billing system. It’s not an airy, wouldn’t-it-be-nice piece; it’s a practical guide borne of his… Read more »


Restoring the culture of trust

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Filed under: Purpose

Seth Godin served one up on the legal profession last week, and he wasn’t even trying. He was writing about marketers and their responsibility to serve a greater interest than the narrow, short-term goal of increasing a client’s sales. He identified two points at opposite ends of an aspirational spectrum — statesmen and lawyers —… Read more »

Core competence: 6 new skills now required of lawyers

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Filed under: Clients, Collaboration, Competition, Management, New Lawyers

Up till now, the necessary and sufficient skill set for lawyers has looked something like this (in alphabetical order): Analytical ability Attention to detail Logical reasoning Persuasiveness Sound judgment Writing ability (okay, that one’s apparently optional for some) This list doesn’t include such characteristics as knowledge of the law, courtroom presence, or integrity — these… Read more »


Talking to ourselves

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Filed under: Clients

American Lawyer magazine has released the 2008 edition of its A-List — its ranking of the firms that “best embody what it means to be a success in the legal community.” If you’d like to know about the cream of this particular crop, here’s the top 20 (registration required). To produce the A-List, American Lawyer… Read more »

Be your own platform

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Filed under: Innovation, Marketing, Publishing

This morning, the Supreme Court of Canada released its long-anticipated decision in Keays v. Honda, a wrongful dismissal case that concerned the extent to which punitive damages should be awarded under Canadian employment law. The plaintiff, who had scored an unprecedented $500,000 in extra damages at trial, saw his notice period cut from 24 to… Read more »


Law schools join the talent war

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Filed under: Innovation, Law School, Talent

Northwestern University School of Law garnered a lot of attention last week by announcing a series of curriculum changes, most prominently the creation of an accelerated JD program that would allow students to graduate with a law degree in 24 months, rather than the traditional 36. While Dayton and Southwestern law schools have gone this… Read more »

Victims of their own success

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Filed under: Big Firms, Innovation

After two weeks away from the blogosphere, my RSS feeder has 756 unread posts for me to look at, not including my daily updates from Dilbert, Slumbering Lungfish, and the Astronomy Picture of the Day. One of those 756 posts appeared at LegalWeek’s Editors’ Blog and concerned UK managing partners’ cluelessness and complacency about the… Read more »


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