Posts By: Jordan Furlong

The perils of client interviews

Posted by & filed under Clients, Innovation, Marketing.

Via Larry Bodine comes this Legal Intelligencer article about law firm Ballard Spahr Andrews & Ingersoll, which has hired a 30-year veteran journalist to be a full-time client interviewer, asking clients about their needs, perspectives and complaints about the firm’s services. It’s a good, innovative idea, not least because it involves a tactic that too… Read more »

Client-based lawyer ratings

Posted by & filed under Clients, Collaboration, Marketing.

I haven’t written before now about Avvo, the online lawyer rating system that generated so much controversy when it was first launched last year. Most of what you need to know about the site can be found in this collection of articles at Legal Blog Watch, but in a nutshell: Avvo provides a numerical rating… Read more »

Professionalism revived

Posted by & filed under Ethics, Purpose.

If you’re interested, here’s a version of the remarks I delivered this morning at the Chief Justice’s Colloquium on Professionalism here in Ottawa. Many thanks again to the organizers for inviting me to speak! ========= When we talk about professionalism, we can start getting bogged down, because it’s a word that means a lot of… Read more »

Law firm success metrics

Posted by & filed under Big Firms, Management.

How successful is your law firm? A question that broad is bound to invite myriad answers, depending on when and to whom you pose it. The traditional terms by which lawyers have described their firms’ success have been financial, most recently through Profits Per Partner (PPP) and then, after non-equity partners were introduced into the… Read more »

Must-see CLE

Posted by & filed under Law21.

If you’re a resident of or visiting the Toronto-Ottawa-Montreal corridor over the next few weeks, you should seriously think about attending any or all of three really interesting and important legal conferences taking place in that time. The only real downside for potential delegates is that you’ll have to sit through me speaking at all… Read more »

Preparing for the storm

Posted by & filed under Innovation, Leadership.

The “About” entry in the column over on the right there states my belief that the practice of law is heading into “uncharted territory.” If you’re skeptical about that, or if you’re unconvinced of the reality of imminent upheaval in this profession, here are two items you might want to look at. The first is… Read more »

Micro law schools

Posted by & filed under Governance, Law School.

Two interesting articles by Alex Dimson at Law Is Cool today have me thinking about a possible next step in the evolution of law schools. Two Ontario universities have applied to set up law schools: Lakehead University in Thunder Bay and Wilfrid Laurier University in Waterloo. Alex reports that Lakehead’s application, although on shakier ground… Read more »

How to write for the media

Posted by & filed under Marketing, Publishing.

You might have heard of a new website called JD Supra — it’s essentially an online forum and database in which lawyers register, create profiles, and post court filings, decisions, forms and/or articles, free of charge and free to access. Check it out and see what it has to offer you. The benefits to lawyers… Read more »

Conflicts for “sophisticated clients”

Posted by & filed under Big Firms, Ethics.

When Clifford Chance General Counsel Chris Perrin talks about conflicts of interest, lawyers pay attention. The man whom the Financial Times calls the “czar” of conflicts has been working on the subject for nearly a decade, most recently as chair of the City of London Law Society’s Committee on Professional Rules and Regulation. It’s in… Read more »

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