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Edge International
Jordan Furlong is a Partner with Edge International. One of the world's leading management consultancies, Edge has been providing strategic planning to law firms for more than 25 years. Learn more about Edge.
Stem Legal
Jordan Furlong is a Senior Consultant with Stem Legal and leads its Media Strategy service. Stem provides online profile and business development services for law firms in the U.S. and Canada. Learn more about Stem.
Speaking Appearances
Law21 Twitter Updates- @jeffrey_brandt Not yet -- anything especially notable? 10:43:34 AM May 18, 2012 from webin reply to jeffrey_brandt
- Survey says post-recession shifts are here to stay: http://t.co/Qel8xtux | Remarkable changes in three years. 10:24:45 AM May 18, 2012 from web
- Interesting new website from Axiom Law: http://t.co/r4VicptU 10:23:31 AM May 18, 2012 from web
- Trucking company enters legal services market. Seriously. http://t.co/FqkhrHsV (@legalfutures) 10:22:39 AM May 18, 2012 from web
- My new article for the CBA's National magazine: The endangered partner: http://t.co/1AExKEGg 01:09:49 PM May 17, 2012 from web
Category Archives: Clients
The corporate client disconnect
I’m coming to think that many corporate clients get the outside counsel fees and service they deserve. After reading this LegalWeek article about in-house lawyers’ predictions for 2009, I had to note the ongoing disconnect between what corporate law departments say is important to them and what they actually do. The article speaks with some [...]
Also posted in Innovation 4 Comments
What the recession will bring
My newest Law21 column is up at Slaw. Click the link to go read it, and then take some time to peruse all of Slaw’s other great posts and conversations at what Dennis Kennedy calls the best law blog in the business. As always, I’ll also post the article here. “Are we looking at a [...]
Also posted in Big Firms, Recession 2 Comments
The new leverage
Bad news on the economic front continues to pile up — you don’t need the links from me — and the legal profession is finding its ride increasingly bumpy as a result. Wachovia’s legal specialty group reports that partners in large law firms are bringing in less revenue for the first time since approximately the [...]
Also posted in Big Firms, Solo & Small Firm, Talent 6 Comments
The market doesn’t care
Two of the smartest people writing on the web these days are Seth Godin and Scott Karp. They have an important message that everybody in the legal services marketplace, especially lawyers, needs to hear. First, this is what Seth had to say in the course of a short but eye-opening interview about the book publishing [...]
Also posted in Innovation 10 Comments
Follow your clients through the recession
And now, your legal services marketplace update: “First six months of 2008 has weakest revenue growth in this decade. Expense growth is significantly higher than revenue growth. … [D]emand is falling, gross hours are falling. The old cliche that law firms are recession-proof has been debunked.” “Spending on outside counsel by corporations has dropped to [...]
The new legal publishing niche: clients
Hey there, legal professional — looking for a career change in these uncertain times? I have a legal publishing niche to recommend to you. But first, some background. This economic crisis has inspired some of the best legal blog writing I’ve seen in a while — urgent, direct, and relentlessly focused on communicating to readers [...]
Also posted in Publishing 2 Comments
Repainting or renovating?
There’s repainting, and then there’s renovating. Innovation in the practice of law can take either of these forms, and while there’s nothing wrong with a fresh coat of paint or moving the furniture around, installing new support beams and ripping out the plumbing is a whole other order of commitment to change. As a useful [...]
Also posted in Innovation 1 Comment
The rise of good enough
Developments last week in the world of electronic discovery have gotten me thinking about matters of a weightier nature. The Wall Street Journal published an article about the rise of automated e-discovery services and the degree to which they’re eliminating the need for lawyers in this area (it’s subscriber-only, so I’m relying on the good [...]
Posted in Clients 7 Comments
Podcast on conflicts of interest
Law21 was quiet for a week while I worked the Canadian Bar Association’s Canadian Legal Conference in Quebec City. Among the highlights for me was moderating a podcast on the CBA’s just-released Final Report of its Task Force on Conflicts of Interest. You can access the podcast by clicking the third link in the right-hand [...]
Also posted in Governance Leave a comment
The three types of collaboration