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Edge International
Jordan Furlong is a Partner with Edge International. One of the world's leading management consultancies, Edge has been providing strategic planning to law firms for more than 25 years. Learn more about Edge.
Stem Legal
Jordan Furlong is a Senior Consultant with Stem Legal and leads its Media Strategy service. Stem provides online profile and business development services for law firms in the U.S. and Canada. Learn more about Stem.
Speaking Appearances
Law21 Twitter Updates- @jeffrey_brandt Not yet -- anything especially notable? 10:43:34 AM May 18, 2012 from webin reply to jeffrey_brandt
- Survey says post-recession shifts are here to stay: http://t.co/Qel8xtux | Remarkable changes in three years. 10:24:45 AM May 18, 2012 from web
- Interesting new website from Axiom Law: http://t.co/r4VicptU 10:23:31 AM May 18, 2012 from web
- Trucking company enters legal services market. Seriously. http://t.co/FqkhrHsV (@legalfutures) 10:22:39 AM May 18, 2012 from web
- My new article for the CBA's National magazine: The endangered partner: http://t.co/1AExKEGg 01:09:49 PM May 17, 2012 from web
Monthly Archives: February 2011
Follow Friday
I’ve been on Twitter for nearly two and a half years now, but I’ve yet to take advantage of one of its better features, Follow Friday. If you’re not familiar with it, #FF is an opportunity to recommend one (preferably) Twitter stream to your followers, along with a brief explanation why. The main reason I [...]
Posted in Publishing 5 Comments
The new price wars
Their World Series victory last fall wasn’t the only surprise the San Francisco Giants sprang on the baseball establishment. Throughout the 2010 season, the team engaged in “dynamic pricing,” changing the price of single-game tickets according to demand. The same seat for a Monday night yawnfest in May against the Washington Nationals, for example, would [...]
Posted in Billing, Clients, Innovation 2 Comments
The year of the free-agent lawyer
Thomson’s acquisition of Pangea3 last November capped off what I think we can fairly call the year of law firm outsourcing. Among 2010′s LPO highlights, in chronological order, were: the departure of Rio Tinto’s GC to take a top position with CPA Global, Microsoft’s move to send general legal work to India, WilmerHale’s outsourcing of [...]
Posted in Talent 10 Comments
Are you selling the lawyer or the firm?